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What is Coaching?

What is Coaching? Coaching is a form of consulting. Like a consultant, a coach helps you and/or your firm to:
  • Solve problems
  • Reach goals
  • Design an action plan
  • Make decisions
In addition to the above, a coach will assist in: Implementation of the action plan, working through inevitable changes and any obstacles. Maintain a healthy balance between your personal and professional life Bring out your personal best, keeping focused on your needs, values and vision.

"Balancing Act: What Life Coaches Can Teach You" from REALTOR Magazine

Why does coaching work?
  • Coaching works because it brings out the best in you.
  • The coach is objective and committed to you and your successes.
  • The coach expects you to have a big commitment to YOU and your successes.
  • Your coach will empower you to make choices rather than react to change. You will set compelling goals…and reach them!
  • Your confidence and skill level will grow immensely.
  • You will stay action focused and feel better about YOU.
  • You will focus on your strengths and your gifts.
Who can benefit from coaching?
  • Professionals and entrepreneurs looking to double their existing business
  • Professionals and entrepreneurs wanting to begin a new business or shift focus in a current business
  • Professionals and entrepreneurs looking to create greater balance in their lives
  • Managers looking for better ways to recruit, retain and manage employee relationships
All coaches are consultants but few consultants are coaches!




Lori Cox · 847.867.9863 · lori@loricox.com
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